Episode 88: Changing How We Buy Luxury Fashion | Lauren Wilson | Founder & CEO of Dora Maar
Lauren Wilson is the founder and CEO of Dora Maar, a luxury fashion e-commerce platform redefining the consignment and resale market. By pairing high-end pieces with the stories of their original owners (the “muses”) she’s creating a shopping experience that’s as personal as it is luxurious. With a career spanning Jimmy Choo, Armani, Elle, and Vogue, Lauren brings insider knowledge of the fashion world to her own venture. She shares how Dora Maar began with a team of four, how 2020 challenged her to rethink strategy, and why storytelling is the future of luxury retail. From navigating the fast pace of a startup in New York to building a brand that celebrates both style and sustainability, Lauren’s journey offers lessons for anyone ready to turn a big idea into a business.
“Invest in and build your network. It’s so important for a new business. I wouldn’t be anywhere without my network.”
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Follow along using the Transcript
Chapters
00:00 Meet Lauren Wilson
03:15 Early Career in Luxury Fashion
07:30 Internships at Jimmy Choo and Armani
11:40 Working in Celebrity Relations in LA
15:20 Moving to New York and Joining Elle
19:05 Lessons from Vogue and High-End Editorial
23:40 The Inspiration for Dora Maar
27:15 Launching with a Team of Four
31:00 How Storytelling Shapes the Shopping Experience
35:20 Navigating the 2020 Business Landscape
39:10 Building a Brand in the Luxury Resale Market
43:25 Sustainability and Conscious Consumerism
47:00 Advice for Aspiring Fashion Entrepreneurs
It kind of came down to a choice, like either I'm gonna do this business full time or this business is gonna stop. And that was like a major leap of faith. And I remember when I decided to leave, I like ran out the door and like called my dad sobbing and he is like, Lauren, this is just business like move forward.
That's Lauren Wilson and this is The Powerful Ladies Podcast.
Hey guys, I'm your host, Kara Duffy, and this is The Powerful Ladies Podcast where I invite my favorite humans, the awesome, the up to something and the extraordinary to come and share their story. I hope that you'll be left, entertained, inspired, and moved to take action towards living your most powerful life.
Lauren Wilson is the founder of Dura Mar, a luxury fashion e-commerce platform that's taking over the consignment and resale market. Focusing on storytelling, featuring uses and their closets, and giving you the full experience you'd expect from a luxury fashion retailer. Dora Maher is changing how we buy and the stories behind what we wear.
In this episode, Lauren discusses how the fashion industry is changing what it means to be a startup in New York in 2020, and how this year has changed how she views herself, her business, and the impact she can make. All that and so much more coming up. But first, if you're interested in discovering what possibilities and businesses are available for you to create and to live your most fulfilling life, please visit the powerful ladies.com/coaching and sign up for a free coaching consultation with me.
There is no reason to wait another day to not be living your best life when you instead could be running at full speed towards your wildest dreams today.
Well, Lauren, welcome to the Powerful Ladies Podcast. Thank you. I'm excited to be here. I am too. It's always fun when people go from coaching client to podcast guest because I know. So much more about you and your business than other guests.
Yeah.
So I get to put myself in the seat of like, okay, pretend I don't know anything.
So you can tell the audience. It's all
a mystery today. It's all a mystery.
Um, so let's begin. Please share with everyone who you are and about your business.
Yeah. So I, my name's Lauren. As Kara mentioned. I am the CEO and founder of Dora Mar. So Dora Mar is a luxury fashion. E-commerce platform. So what we're really trying to do is kind of take the whole social media influencer.
We love their style, we love their them as an inspiration for our lifestyle, and basically turning our platform into the one place to buy all of their luxury items. Um, so we're all about that storytelling aspect. We're all about fun clothes and learning about the story behind the clothes. So we're based in New York City.
We've been around for a little over a year, um, challenging year to be a small business. But, um, we're trudging through and and we're excited.
Yes. And how did you get, come up with the idea of luxury, resale or consignment, and why is that important to you?
Yeah, I had worked in fashion for a long time. I've been in New York for eight years.
Even like I came here right after I graduated from USC and always worked in luxury fashion. Um, and I kind of had an aha moment with, with Domar. It wasn't necessarily something I was. Planning on doing. Um, it was a Sunday evening. I was in an Uber from um, just like a dinner with friends and I was going through Instagram as kind of everyone does on a Sunday night.
And, um, one of your clients, actually, I'll name her by name, Brit Theodora as well. She is super stylish, New York based. Celebrity stylist and she was selling her closet on her Instagram like a lot of stylish women do. But what was so cool about the way she did it is that she didn't hang up her clothes against like a ugly backdrop or lay them on her bed.
She styled all her looks head to toe. Um, she is a stylist, so that is her, her point of difference as she knows how to put together things that no one else can. And I found myself DMing her being like, I wanna buy this from your closet. That from your closet. And I kind of had this like ding ding moment where I was like, how fun to shop from a closet of.
A girl style that I love, I love how she put put things together. I probably wouldn't have picked that shirt up from the rack had I not seen a way I could wear it, um, in my wardrobe now. Mm-hmm. And that kind of spurred the whole idea of kind of shopping from these, what we call muses now. Um, these, these women of, of inspiration.
And we kind of took off from there. And just having worked in luxury e-commerce at a place called Moda Operandi, I kind of knew what it took to kind of. Take something from the ground up and I had a small team of four that's now ebbed and flowed now as any startup does in the first year. But, um, yeah, we started from the ground up.
And, and when people think about fashion and luxury fashion, there's a lot of stereotypes around it. Mm-hmm. What are some of the stereotypes that you're trying to break with Dmar?
Yeah. I think accessibility with, uh, with luxury is, I mean, luxury does want to be exclusive. That's the whole point of it, right?
Like you buy into the brand. 'cause it's cool because not everyone can have it. It's a special, unique. Item. And I think that you don't wanna lose that about luxury, of course. Mm-hmm. Uh, but someone, you know, someone like myself, I would love to shop Chanel every season new. Um, but those are exorbitantly high.
So I don't think that you should lose out on experiencing what it means to partake in luxury. And it can still be exclusive and it can still be a special experience, but there's a way to make it a bit, a bit more accessible and a bit more, um. You know, something that everyone can buy into and, and have a base starting point.
I think, you know, full price luxury has had a hard time with accepting what resale is, but really I think it's this cool circle where you're kind of targeting these clients right from the beginning and buying them into the brand on the resale market in hopes that, you know, someday they'll be, you know, on the primary market and struggle their primary stuff into the resale market.
Yeah. So it's this really cool circle that I think the industry is just starting to kind of accept.
Well, and you, what I think is so great about your business that we've talked about it quite a bit, is that not only do you give accessibility to people who would love to have Chanel and now they can at a, at a resale price, but you also allow people who, who both buy brand new.
And care about sustainability or minimalism to have an option where they don't need to feel guilty about every purchase. Mm-hmm. Because buying through you, they check so many boxes of, this looks great. It's still luxury. It's still a premium experience. And now they're getting to, you know, feel like they're supporting whatever they care about in regards to the environment and sustainability at the same time.
And it's a really unique. Place to come from because it's not about sustainability when the item was necessarily made. Mm-hmm. But how do we keep it, how do we keep it going for as long as possible? Especially luxury. There's so much hard work that goes into every piece.
Yeah.
Uh, how do you, how do you keep the lifecycle of that product going for a long time?
Yeah. And I think one of the things I remember this was. Right. When I had the idea for the company, um, we, my team and I went to a Harvard Business School conference. Mm-hmm. Um, and they had like a whole luxury goods kind of program as part of their MBA. And so they sponsor a conference and their keynote speaker, um, was the chairman of Caring America, so CEO, caring America, excuse me.
And someone asked and caring is, you know, they own Gucci, they own Alexander McQueen, um, Phil McCarney, they've got a great portfolio of luxury brands and they do a pretty good job as conglomerate of putting sustainability both in like. Environmentally, but also their business practices, um, for their employees and their supply chain.
Mm-hmm. Someone asked, how important is sustainability to your customer? And I loved his answer because he basically said, it's not why people buy. It's a great, it's a nice thing, but it's not why people buy luxury. And I don't disagree with him, but obviously that has to change. Um, I mean, passion is one of the biggest pollutants.
As an industry in the world, what has to change, but how do you make it something natural for people? Mm-hmm. Instead of forcing it down their throats of Be environmental. Be environmental. To me, that's not a sustainable consumer practice. Right. I'm gonna get sick of it. If you keep telling, if you keep pushing that buzzword as a marketing tool.
Mm-hmm. So I think with Domar, we really wanna create a platform where shopping secondhand, and thus shopping sustainably is like a second nature thought. It's like, oh, well they have like amazing things. It's such a fun platform. I have that luxury experience I'm buying from like the coolest people ever, like.
This isn't even like, this is a no brainer and like it's sustainable, so that's great. So I wanna make it something natural and not this kind of marketing buzzword because it, I mean, fashion is fickle. The buzzwords are gonna, are gonna fade. Um, so I wanna make it a part of the business. Mm-hmm. And a part of a consumer experience that just becomes a part of how we shop.
Yeah. It's the same as getting an amazing unboxing experience. Exactly. It's just part of what you get. Mm-hmm.
Yeah, exactly. It shouldn't be, it, it should be a natural part of fashion. Um, that's the direction I wanna move in with Domar and hopefully the industry moves in where it's not like, is this sustainable or not?
It's kind of like, yes. Obviously this is, this is, you know, we're all trying to build good business practices here for the industry as we go forward.
Yeah. Um, what did you go to school for?
So, at USCI was a communication major, um, business minor. I did not wanna be a business minor. Mm-hmm. My dad forced me to, um, and at the time I think I was kind of like.
This is like, these classes are not my thing. Accounting, finance. Like, not, not where I, my, how my brain works now, eight years later, eight and a half years later, I wish I would've listened to him more and probably been a business major, um, if I really had to do it again, just because now I own my own business and I, I feel like I'm playing catch up a little bit on those, uh, classes that I really probably should have paid more attention to.
But, um, I mean, I think communication at USC is, is great. You know, you learn, it's a very broad, major. Um, but the biggest thing is, is you learn how to kind of message a brand, if you will. You learn to take all these pieces of information mm-hmm. And basically critically think about it and then communicate it to someone who knows nothing about that subject.
Um, and so while it's broad mm-hmm. I think. It's helped me to form the thesis of my career and now the thesis of Dorm Mar. So I'm thankful for that. Um, I lived in New York after USC and then got a master's in costume studies from NYU, um, and costume studies was a program of 24 people. It's a two year program.
Mm-hmm. And it's really looking at fashion through the lens of academia. So you're taking, you know, starting from literally caveman all the way to where we are now in, um, 2016 is when I graduated. So studying fashion from how it, how it kind of. Seeps into every aspect of. Of the world, basically the economy, um, you know, the government, just everything that we know about fashion, it plays out in all of our lives every single day.
So it's looking at how that plays out. Um, and just kinda the technicalities of fashion too, like if the lace is from the 1940s or the 1930s. And so that lends itself to museum work, which is, I thought I wanted to be Andrew Bolton at the Costume Institute. Mm-hmm. Turns out I wasn't, I wasn't built out for that.
So, um, I went back into the fashion industry itself, but I really think. Being able to study my passion so thoroughly is something that was a massive privilege and, um, especially at at NYU and being in New York, the center of of fashion itself. So,
yeah. Yeah, exactly. And I think a degree like that adds, it really blends well with your communications degree in the depth of storytelling that you can actually provide.
Mm-hmm. Mm-hmm. Um, history of fashion's one of my favorite topics as well, 'cause I love history and I love fashion. So getting to combine them and. The fact that you had that extra layer of almost, um, anthropological, uh, layer exactly. Clothing and what it does. You know, people having worked in the fashion world for 20 years before being a full-time entrepreneur.
Um, people think it's so different than what it actually is, and it really depends on what element you're in. Yeah. If you're in luxury or, or couture or if you're in, I was in the sport fashion space. Mm-hmm. And I still think that ship movies like the Devil Wars Prada are some of the most accurate, like take away all the meanness.
Yeah. Like that's not everywhere, but literally arguing for hours about a belt or a color or, yeah. The the level of influence that these brands have and how it trickles down through all of society, even to people who don't care about fashion at all. Yeah. Um, 'cause even camo is inspired by fashion, so, right.
I mean, we live our lives and in fashion, even if we're fashionable or not, you're, you're, you're. Whatever you're wearing does say something about you, whether you want it to or not. And I think there's a lot of interesting intersections in that and um, I've always just been personally passionate about it and I think.
Right now where I'm at with Dora Ma, it's never been more evident how important that costume studies degree has been. Not even just from mm-hmm. You know, using a lot of my network, um, from that time. But also understanding that storytelling aspect. Understanding the psychological drive, um, of fashion, enough clothing and what people wanna know.
And, you know, I think I was talking to someone about provenance and fine art, and that's like such when you, when you buy a piece of art. Provenance is like the biggest thing to think about, right? You're like, where did it come from? What hands did it exchange? And that adds up to its value and its story.
Mm-hmm. And I think that's something in fashion that we've sort of missed a little bit once it, it walks the runway and is in the store and so, yeah. Um, when I really like boil door mar down to what it is, it's like really telling that provenance of, of these pieces and mm-hmm. And having that be a part of its value,
it feels, especially when with the, the muses that you work with.
Mm-hmm. You know, these, these women have their own businesses, their own brands, and they, they have their own identity and storytelling. So to be able to layer that on, um, it's, it's, um. It's like the fashion example of like baseball cards, almost like, yeah, whose keys do you want? Whose card do you want?
Yeah, that's a, that's a great comparison actually.
Yeah. I think like these, these women, our muses have amazing, awesome, fun stories already that people love to listen to. So to be able to buy right into their wardrobe is, is something really fun and, and it gets. You're able to continue on the story and then mm-hmm. Who knows what it'll continue on to next, but hopefully it'll go through dorm Mars, so.
Yeah, exactly. I love it. Um, when you look back at 8-year-old self, did you imagine that you would be one, working in fashion and two, to be an entrepreneur?
That's a great question. Um, I've, I've always like tried to sort of pinpoint where I started loving luxury because I think when I was probably 14 ish, I discovered style.com, which Vogue bought, but style.com was basically like database of like all the newest fashion shows.
And I watched that, like I consume that nobody's business. I like. Went through like 50 shows a day, like a crazy person. I just loved the dream of it. I loved the production. I loved like mm-hmm. How it transported you. And I can't really pinpoint where I started that obsession in a way. Um, so I think probably around that age is when I kind of was like, I think I wanna go into fashion.
And I think even before that, like mm-hmm. Every 8-year-old girl I like, loved limited to and all and all that sort of thing. But I always think fashion was what I wanted to do. I'm not sure I realized the entrepreneurship part, um, for a really long time. I mean. I think this sounds silly, but like in group projects, I always liked to be like the lead and the delegator like, okay, I'll take on this.
Why don't you do that? I kind of found myself naturally doing that. Mm-hmm. Um, but then as I like got into college and did internships, a fashion internship is, I mean, you're told stand in a corner, be quiet like. Do what we tell you to do. And so I think then I kind of took a step back from that entrepreneurial spirit because I was like, alright, to get ahead, this industry's super hierarchical.
I've gotta just do what they tell me. Mm-hmm. And not use my voice. And that's been I think a career challenge for me since I've graduated college is like transitioning from that like quiet intern that like just does tasks to being someone that's using their voice and creating something. And it's taken a long time to kind of work to that.
I think it's been always there, but I've kind of, mm-hmm. Been um. Afraid to use it.
Well, and you had some internships at Amazing Places. Do you wanna share some of those?
Yeah. Yeah. So I, my freshman year at USCI was kind of opened up and I think one of the reasons I wanted to go to USC is being that I was in the middle of la, so like a big city, but also had a great, you know, campus experience.
I wanted both, but mm-hmm. Being that I was in LA you had this like great career development syndrome and you had all these opportunities like in your backyard. And so I remember like the first time that I went on to like the USC career site with all the internships and I was like. Blown away by the names I could work at.
It was like Armani, Jimmy Chu. And I was like, are these for real? And you know, most, a lot of college students wait till their junior or senior year to really take. Those internships on, but I kind of was like, I can't sit here and see Jimmy Chu and Armani listed as a possible internship and not give it a try.
Um, so spring semester freshman year, I applied for a PR internship at Jimmy Chu. Um, went in for the interview. I was like, blown away, remember like sitting. And my boss thought, well, who was, I got the internship, but at the interview, um, my boss's assistant came into her office in the middle and was like, should we pull these shoes for Rihanna or these?
And I was like. Oh my gosh, what is this world like? This is everything I've wanted and more, um, I got the internship and I was so green. Like I think, uh, I, you know, you go into these internships and you're all dreamy eyed, but like, it is a business and it is an industry and there is kind of like no training program for fashion internships.
You kind of just have to like, get in there and like be a sponge and listen. But I remember, you know, my boss being like, can you messenger these shoes to Charron? And I was like, yeah, sure. And like two days would pass. She'd be like, did you messenger them? I was like. Oh, sorry. Did you want that now? I didn't realize.
I mean, I made so many mistakes, so many mistakes, but I learned so much and I'm really thankful I started so early, um, because I learned how it worked and how to get ahead and what's expected of you. It's a fast moving industry. Um, like I said, there's no playbook. There's no rules. You just have to kind of think on your toes.
Um, so after that I went to Armani, their celebrity PR office in la Um, and then I was at L Magazine in New York City and that's when I fell in love with New York and I was like, I have to come back here after graduation. Um, and so I did like June a month after graduation. I was like, mom, dad, I'm moving.
They're like, what are you gonna do? I'm like, just gimme three months to figure it out. And um, I did. So
it's, um, it's so like to me, the. Working in fashion, there's so many job opportunities, right? It's not just be a designer or being in PR or be an editor. Like there's so many things you can do and work in that space.
Yeah. How did you find your niche along the way?
Yeah, I think it's really funny, like people that you know don't work in fashion or don't know fashion. When you say you work in fashion, they're like, oh, what do you design? Like that obviously is the most, mm-hmm.
Like
asked question, I'm like, oh my God. I would like, I'm not honestly.
I'm creative, but I'm not creative. Like I'm so not artistic in that way. Can never be a designer. What they do is incredible. Um, I think USC really opened me up to, and even my major being a communication major, kind of the more business side of fashion that you can do. Mm-hmm. Because I've always worked in pr, marketing, business development.
That's always been the departments that I've worked in. I've never worked in the more creative. Feels, and I think when I interned at L Magazine, I loved it because editors are so cool, but I didn't necessarily see myself taking on being an editor. I think I, I graduated college in 2012 and so being like that print digital divide was just starting to really form.
And I think, you know, I wasn't sure if I wanted to be a part of that, you know, head on. I liked working for mm-hmm. The brands themselves and developing. Identity. Um, and you use magazines for that, but there's also, you know, a lot of other elements that you use. And I think, yeah, I just kind of naturally fell into the, the business side of things.
Mm-hmm. I like things moving fast. I like creating things, um, not in artistic sense, but in, in a business sense. So that's kind of how I fell into that.
When you think of the words powerful in ladies, what do they mean to you as individual words and what do they mean when they're combined?
Ooh, that is a good question.
Um, I think powerful to me, it doesn't mean, uh, it means obviously like a go-getter and getting out there and, and, and, and doing what you wanna do, but I don't think it means. In the absence or fear or anxiety or hesitation? I think it's, um, it's with all of those things and going full force still, and I think that's something, when I think of powerful and, and kind of even creating my business and what I've, you know, had to, you do have to be powerful as a, as a CEO, right?
You have to mm-hmm. Lead a company, build something, and be fearless about it, I think, and there's a, a real power, a real power in that. Um, and when I think of ladies on its own, um. See ladies is such a delicate term, I think for women when you really think about it. I think when I worked at Moda Operandi, my job was mm-hmm.
To kind of cultivate our VIP clients. And so we would do all these beautiful private events and we would call it like, you know, the, the attendees were the ladies. It wasn't, you know, the women attending or the clients attending. It was like, what ladies is this host gonna bring? And that always had like a kind of, um, delicate term to it.
So it's almost like powerful and ladies together are almost like this contradictory term, but they're not. Mm-hmm. Women are powerful, ladies are powerful. Just changing that word doesn't mean that they're not powerful anymore. So, um, that's, it's funny to put those two together. I actually never thought about that, about putting those two kind of contradictory words together.
I love it though. Mm-hmm. I love it though. I don't think that there should be one definition of what a lady is. Um, we should use our, our to be powerful.
Yep. Um, speaking of being powerful, how have you had to be more powerful than you ever have before going through this crazy year that is 2020?
Yeah. Um, I think there's a lot of layers to that, at least for me personally being a small business.
Mm-hmm. Um, I think you have to be powerful to still be standing right now. I think, you know, it's very, very difficult to be a small business and any small business, whether you're doing. Or not so great, or wherever you are. Like you have to be powerful right now, um, just to keep your own morale up, let alone your team or the business's morale.
And I think off of that, um, I am biracial. My dad's black and my mom's white. And obviously everything going on with the social justice movements has really, um, you know, allowed me to step into the full power of my voice. And by proxy Dora Mar's voice. And so I think powerful is probably like maybe my number one adjective right now as a person and as a business.
Um, really finding power in that voice and, and not being scared of it.
How, how has your approach changed? You know, especially with what's happening from. Black Lives Matter and giving everyone more of a voice than they've ever had before, um, in the black community.
Yeah. I think for when I started Dora Mar for a long time, I, I think I was trying to create it in the image of businesses that already existed.
Like I was trying, you know, I'm very, and Kara, we talk about this all the time, how I'm like scared to do like certain aspects, like a certain email or a certain social media posts because I don't think it's gonna be quote unquote. Luxury enough. That's like a big hiccup of mine. So I'm trying so hard to like emulate things that had have been done.
And I kind of realized, you know, this past summer, I think COVID obviously laid the groundwork and then BLM kind of like. Push me over the edge to understand that I'm in this really unique position, um, as a small business, as a resale business, as a black founder, to use my platform and my voice in a way that no other business has, uh, the power to do so.
And mm-hmm. So I think, yeah, I mean, I think it's. It, it's doing things. I, it's just a gut feeling, to be honest at this point. Mm-hmm. I think this, I think
mm-hmm.
One of the things that is really important for me, and I've kind of noticed with businesses now is like, we're leaning into just who we are as people.
Instead of this facade of, of, you know, a fashion house or fashion retailer, it's who are the people behind that we're all. Starving for like human connection here. And I think mm-hmm. You see fashion brands like having these zooms, having like zoom photo shoots and they're not perfect anymore. It's like just peeling back that layer of phoniness almost of like marketing garbage and just showing the, just showing the people behind the brand and the voice behind the brand.
And, um, you know, for, for Dora Martin, for me, it's been really about talking about. What it means to be a woman of color in this industry and how we can change that and like having the kind of ugly conversations. Um, I, it's not something I wanna shy away from with the brand, even though we are a very pretty brand, when you look on this site, it's beautifully executed.
It's very stylized, it's very, very editorialized and that's very much part of who we are. Mm-hmm. But there's also, you know, another part, resale's already a disruptor and there's many other ways to be a disruptor in the fashion industry. And I think we're, you know, that's something important to me. So we're, we're going for it.
And you don't need to be a disruptor in the sense of like, disruptor often sounds like it's an aggressive word. Mm-hmm. But there's a very elegant way to disrupt things at the same time. And I think you really hit on some of those key words of how do you like being authentic and revealing what's behind the scenes and telling authentic stories.
Just telling the truth alone. Mm-hmm. Mm-hmm. Can subtly disrupt entire industries and cities and anything else that you want to. Um, it's interesting right, to think about how, how to be a disruptive lady.
Yeah. I mean, it, disruptive is kind of like a hard turn when you think about it.
Mm-hmm. Um,
but like I said, it can, it can be, you know, very elegant as well.
So, um mm-hmm. It doesn't have to be an either or here.
Yeah. How, how has your business changed since you've leaned into telling more of your story and, and being disruptive in, in the ways that you've implemented so far?
Yeah, I mean, I think, um, without sort of leaning into who I was and injecting that more into the business, I'm, I'm in full transparency, not sure this would be around anymore.
I think, um, that and. Kara, you were so instrumental in helping me in this is like really finding that voice and harnessing it. Um. It's been like absolutely key through mm-hmm. Through COVID. And, um, you know, one of the things that's really important to us is getting those muses and telling those stories.
And, um, I'm gonna do a plug here on a really exciting thing that, that happened this summer. Um, but we got this amazing feature in vogue about the business and about the muses and about our story. And that's only created, you know, more buzz for the brand. We're getting like amazing new muses on board. Um, we have a male muse coming up shortly, actually in a few weeks.
So there's like a lot of like, really exciting turns that I don't even think I would've envisioned for the brand that are happening. Mm-hmm. Um, you know, people that I've worked with in the past, jumping on board to help on Dora Mar, um, in a way that I kind of never envisioned. So, um, I think through really tough times, being honest is, is the best way to go forward and mm-hmm.
Um, nine times outta 10, you know, people react to that.
Yeah. No, and especially when you've done such a great job of having the fundamental pieces in place. Right, like you're clear on what Dura more stands for. You're clear on the level of elegance and, and that you wanna maintain. Mm-hmm. Um, I really love that you've created a business where even the, like it's, yes, it's secondhand.
Yes, it's reselling, but the luxury doesn't have to go anywhere and it shouldn't go anywhere in the product, in the experience, in the storytelling. And I, I'm just really excited how you've carved out this space that. Allows so many people on different levels to participate in. Yeah, from, from the muses, from the, the, the um, people who are consigning with you, from the buyers, from people who are following you.
Um, I sent you a note earlier today 'cause I was reviewing my emails and I got one of the Dmar weekly updates. And it was about the Chanel, um, buttons. Yes. And that email was so great. Like, it, it was such a clear storytelling process and, um, just to like really get, like, I kept scrolling down. I want like, I want more, I want more.
And you know, I mean, someone who gets so many emails. Yeah. So to suck me in, be like, and then what?
Yeah,
I had to send you a note because. Fashion for me in particular, like there's, there's been a black hole of, I used to love it like you were talking about, um, style.com, but even I think outta Canada, they had fashion tv.
Yeah. And I used to watch that all the time, like just runway after runway and like that would just be on the background all the time. Yeah. And I, there was a moment when it was so great and, and creative and like you really saw how different people had different houses they could follow or brands they could get into.
Yeah. And then I don't know what happened if it was me getting distracted launching businesses or, yeah. The, the shift, but like suddenly fashion just became boring to me and I love how, what's happened, especially this year. There's that shakeup happening of creativity and having to really make sure the storytelling is there.
Totally.
And I'm getting excited again. Like I, you know, came home to, for my trip with all this mail and there was a catalog and I was like. So I, I went to bed last night and like looked at it. Yeah, I would, I like, would never do, it's like my bedtime reading, but I'm like, this looks great.
Yeah. It got overwhelming.
Fashion got really overwhelming to consume 'cause there was so much of it and mm-hmm. Some of that I chalk up too fast. Fashion in a way. I think that luxury, you know, you had your Z and your h and m, you know, pumping out new collections or. Product lines. Lines in a matter of like three weeks. Yeah. And luxury tried to keep up with that.
And with that you just had like this mass production and overconsumption and people got like tired of it. You know, people, I mean we overconsumed. Mm-hmm. Which is why you have this boom and resale I think. And we overconsumed in product. We over-consumed in content too. And then you kind of just started not participating, to be honest.
You were like a, a passive participant. And, and that's how I got to, and I don't, sometimes I chalk it up just working in the industry, but part of me is like, you know what, even as a consumer, because I we're still consumers, even if you work in the industry, um, it became like you took everything for granted.
It was like another show, another like cool video. I mean, it became like not so novel. Mm-hmm. And cool. It just became really commodified.
So, uh, and, and so much of it became the same. Yeah, yeah. There was a moment when like everything kind of collapsed into a similar look and I'm like, this is the opposite of what we need.
Yeah. Yeah. And I think. Now you're seeing, like even with Fashion Weeks right now, there's, you know, a lot of designers are pulling out of like the main fashion weeks.
Mm-hmm. They're gonna like
launch their collections, whether it be like virtually or like, just to a small grouping of, of buyers and you know, you had designers producing like 10 collections a year and some, I think Gucci pulled back to like two shows a year.
Like it's men and women combined and like, it's very streamlined and very conscious. So I think you're gonna see like a lot of that. That's another reason why resale's so important is very conscious. It's very mm-hmm. Uh, pointed.
Yeah. I recently watched the Slim Errands, um, documentary on Amazon Prime.
Yeah. The photographer from 19, yeah. 1950s. Yeah. And I don't know what's happening in, in my wherever space I'm in, whatever season I'm in personally, but I'm currently obsessed with going back to like my New England Northeast, like preppy. Heritage. Yeah. Yeah. And I'm like, I think I need polos again. Like does the cost still exist?
Like, I'm like, I'm like everything in Ralph Lauren. I think I need that now. Yeah. Um, which they actually have some beautiful ads right now in the most recent vogue. Um. Both of like diversity and different generations. They've always been really good at a lot of that. Really good.
Yeah.
Um, but the new ads look incredible.
Um, I don't mind, there's a magazine full of ads if all the ads look awesome.
Yeah, totally. I think I, there's a Ralph Lauren documentary on Netflix and I'm pretty sure I watched it like a few months ago and I'm pretty sure I cried. Ralph Lauren was what my first fashion job in New York. So it always like folds a special place for me that, that brand in general.
And I like. Rode the elevator with Ralph himself when I was like, a few weeks into the job, and I was like, so I, I stepped in there for like an afternoon coffee. I stepped out for an afternoon. Coffee was like 3:00 PM like, looked awful, like gross. 22 years old, not looking fancy step into this elevator.
It's like this tall, what was his security detail? And then it was Ralph and it was me. And I was like, he was like, good morning. And I was like, or good afternoon. I was like, oh my gosh, I shouldn't be in here. Like, am I allowed to ride the elevator? I felt like I was, I told that story to everyone. They're like, you're Rachel Green from friends.
'cause she worked there and had like that, you know, run in with him or whatever.
Mm-hmm. Um,
but he's just so inspirational because. He, I mean, his name is Ralph Lipschitz for, if you look up his actual name, he was born Ralph Lipschitz. He's not this like waspy.
Yeah.
Um, American, you know, new Englander guy that he portrays, but he's built this entire world, I mean.
Truly, there's not many designers besides maybe like Chanel that have truly built worlds, um mm-hmm. And what he's done is like, just so incredible. And I think that's what fashion represents is like building a world, building a lifestyle that Yeah. That you buy into. You can buy a polo anywhere. Yeah. But Ralph Lauren, you're buying into Ralph Lauren.
Mm-hmm. Um, and he's just like such an exemplary example of, of that. So I cried at the end of the documentary.
Yeah. Well, and I, I, and I love what he's done about just Americana, right? Yeah. Like he leans into the Southwest and loves using turquoise and like, just anything that represents the idealism of, of what Americana is.
Yeah. How he's, how he's taken it and leveled it up and kind of built out that culture, I think. The US does lately in particular, does such a bad job of creating cultural unity. Mm-hmm. Like this is what America means, this is what America represents. And I feel like there's some, like, there's like one place of hope where it's like being captured.
Yeah. And it might be, um, it like within the Ralph Lauren universe, like he's reminding us like, no, look, we can all hang out and we can all look awesome and we can all do. These things together and kind of preserving some of that, the good parts of the identity.
Yeah, absolutely. And I think like even, mm-hmm.
Like you said, a diversity standpoint, like. I think for Ralph Lauren, it's always been naturally a part of his ads, naturally a part of his runways. Mm-hmm. It's not like, oh wow, Ralph used the black model for the first time. I mean, it's always been, like you said, like he's created like this Americana that's inclusive of everyone and everyone can be a part of this, you know, American dream, what, what have you, that he's sort of created in his own, uh, through his own eyes.
Mm-hmm. And, uh, yeah. That's such a, that's something so unique to Ralph as an American brand.
Yeah. Who are some of the, the powerful women in, in fashion and in your personal journey that you've really admired and looked up to?
Ooh, that's such a good question. Um, one of them would be my former boss at Gucci.
Her name is, uh, well, two people at Gucci. So one, one. Her name is Lila Dobb. She is the VP of celebrity. There. She's like, absolutely has just like an incredible career and she also is just such a, uh. She's, she's not hard on you, obviously. Like, I mean, she's tough. She was very, you know, direct and, and knew what she wanted.
Mm-hmm. But she also was incredibly caring for her employees. Um, and realize, you know, when you're a fashion assistant, you're kind of making nothing. Um, you're doing like super grunt work. You're like packing boxes, running samples. Mm-hmm. I mean, it's not, it's not glamorous. But I remember after this one big event, she came into me and my colleague's office, we like, kind of shared a little office and she was like, you guys, that was out of control.
Amazing. Like go pick out something from the store, we'll put it on her budget. Like little things like that. Or like when I was on vacation with my family, I was on the same island at the same time as she was with her husband and ran into her multiple times and she ended up sending me this like beautiful towel at my hotel room.
Like she arranged it like I was one of the celebrities at the hotel and she's just, she really goes above and beyond and I think. She cares about people that work for her. And I think I want to be that sort of, um, mentor to, you know, as I grow my team that really deeply cares for her employees. And we're still, I I left Gucci in 2014 and we're still in contact today.
Um, so she's a really big driving force for me. And, um, I think my first internship boss at Armani, who also was my colleague at Gucci, she believed in me when I was 19 years old and kept hiring me for different internships. Brought me on to Gucci full-time. And so I think it's those people in your network that like are with you from the start that are, you know, inspirational for me and I see them grow and I wanna emulate what they're doing.
And um, that's, you know, probably the people I look up to the most.
How do you think that New York is evolving and changing with everything, you know, again, all the 2020 factors, um, and particularly in fashion. Um, so like in the core of where you are, how do you see it evolving and, and moving forward?
Yeah, it's so funny.
I feel like my girlfriends and I, not even fashion related, get so upset when people are like, new York's dead. New York's dead. Um, obviously there's so many people, you know, moving around and such, and I think. For the New Yorkers that are in it for the long haul. You're kind of like, New York doesn't die like this is what New York does.
It gets hit the hardest by anything. It's just a massive city with a massive population. Um, but it always rises from the ashes in a way that no one could imagine. I don't know what that looks like yet. We're still like very much in the thick of this. Um, but in terms of what it looks like for fashion, I think you're gonna see an amazing wave of creativity.
You're gonna see right now there's like tons of closures. Brands are going outta business. Retailers are either going outta business or bankrupt or whatever. It's gonna be like really bad for a while and a little bit confusing. But I think out of that is where you see the greatest opportunity and massive kind of renaissance.
Mm-hmm. New creatives, um, new amazing designers and partnerships and collaborations and I think. The people that are here for that renaissance are going to find it very enriching and fulfilling. And the ones that left well, they just missed out. Yeah.
Um, when you look back at the business that you've built and the journey you've been on, what are moments when you can say like, I am really proud of making it through that, or, I'm really proud of achieving that.
Um, I think. So I took a leap of faith about a year ago and left my full-time job to pursue Dmar, and that was a giant, giant leap. I mean, in full transparency, I wasn't ready to do Dmar full-time. Mm-hmm. I wasn't ready. I was like. You know you're supposed to take baby steps, you're not supposed to hit this milestone, and then you hit this milestone and then you can leave.
And it kind of came down to a choice, like either I'm gonna do this business full time or this business is gonna stop. And that was like a major leap of faith. And I remember when I decided to leave, I like ran out the door and like called my dad sobbing and he is like, Lauren, this is just business like move forward.
But like that blind trust is really hard. Um, but I think as this year has unfolded and little things from like signing on a new muse or receiving kind of like. Emails that someone passed along to someone, my Vogue article who passed along to someone else. Like those little moments, you're kind of like, this is all worth it.
Or one of our muses got to speak on our platform and she's launching her own business and so, so, so she got to like launch her own business on dorm on, like that's what it's all about. It's like connecting people, giving people a platform to speak about who they are. And our vehicle right now is clothing, but I.
It's so much bigger than that, hopefully in the future. Yes. Um, that's just, that's just what I love. So I started there. Mm-hmm. Um, but I think, yeah, it's just, it's, I think as an entrepreneur, taking every little thing as a massive win is really important for me because the, the hard times and the hits are really hard and you feel those, like they're the biggest loss.
Mm-hmm. So every little thing that's good, I take as the biggest win. Yeah. Um. To, to keep morality high. And I think it's, you know, running a business is hard. It's really hard. So you've gotta mm-hmm. Be celebratory for everything. Even a, a positive email that says, I'll have a phone call with you.
Yeah. How long was the idea of Dora Maher poking at you before you took the leap?
Well, after I saw Britt's Instagram mm-hmm. I was like. Mom, dad, I'm starting this business. And they're like, what? Like I had done a little thing with friends on the side a few years earlier. We were in Thailand and we saw this woman kind of make these like wonderful hand woven totes and sandals. Mm-hmm.
And so we started like kind of like selling them to friends a little bit and it's called Palm and Circumstance 'cause it had pompoms all over them. So we thought it was like a funny play off of the word pomp and circumstance. And they were super cute. But again, I'll never start a business with four like best friends, like.
We all were like, you know what? We don't wanna ruin friendships here. So it never got massively far. And so I think when I told my parents I had this new business idea, they're like, all right, Lauren. Like, let's see if, let's see what, what happens here. Um, but I remember like making decks from, for, for my dad in particular, who's, who's in finance about like the, uh, market size of resale and what the trends are and how big it can be.
Mm-hmm.
And I spoke to, um, two colleagues of mine at Moda about the idea, and I think. I just kind of started right off the bat. I didn't really actually marinate on it. I right off the bat, I was like, I know this is something that the industry's missing. Mm-hmm. And I know that if I don't jump on this now, someone else will.
And so I don't think there was a pause. I can be a little bit impulsive too, so like when I wanna do something, it's kind of like we're doing it now, but like, what's the point of waiting? Mm-hmm. I'm sure there's many good arguments for waiting, but it's just not something, it's just not how I work. Yeah. So I didn't mm-hmm.
Um, no, I think it's good. I mean, there's, when you as an entrepreneur, if you see something and you know it's a possibility, you're like, we're already behind. Like, let's go. Yeah.
Yeah. Exactly. And I think finally after presenting a lot of things to my dad, he was like, if you don't want this now, this is gonna be over.
Like, you gotta go, you gotta go. And I was like, all right. He sees it now too. So like, we're gonna go, we're gonna go. Do I wish things had been done differently? A hundred percent. But that's all part of being an entrepreneur. Yeah.
Yeah. Um, what are some of the things that you have put in place to help you keep succeeding podcasts?
Or do you do a schedule a certain way? Like what are some of your pro tips for, you know, making it as an entrepreneur?
Ooh, well hire Kara. That is number, that is number one. Um, number two, I, for me, I, um. I get my energy from other people, and so mm-hmm. It, you know, I, I think when I started this business six months ago now I'm like constantly reaching out to people and like just asking for conversations mm-hmm.
About how they've done it. Whether it's like friends that have started businesses, friends of friends, um, even, you know, people in way different industries. There's always something to learn on how they work. And so I kind of. Go straight for the, to the source, I guess, if you will. Um, I do listen to podcasts.
I can't point, I should be better about it to be honest. Um, I think when I'm like walking around New York or like commuting, I'm always like listening to music. It's like my time. Tune out of like business person, I guess. Mm-hmm. Um, but I would say my biggest thing is, is leaning on other people who have succeeded and just going straight to them and, and, and speaking.
And I think, um, another thing that's important, and especially during COVID, when we can kind of all like work 24 hours a day basically. Mm-hmm. Because you're just at home and all that sort of thing. I'm very, very, um, particular about like Friday night. Through to Sunday morning. I actually don't think about this company.
Mm-hmm. Like, it is my time to, like, I like don't even try to, I didn't really check the sales to be honest. Like, I'm like, oh, hopefully it's an order. I'll check it Sunday morning. Um, because I think it's, and I learned this from, um, I read somewhere Natalie Ette, the founder of Net Deporter, who is like revolutionized fashion e-commerce for like literally everyone.
Like no one is e-commerce fashion without her. Mm-hmm. And she said that even from the beginning, she never worked on the weekends. I can never say never. I'm currently in my studio right now doing some work. So, but I think there's something to be said about taking that time off. I don't like, you're not a martyr for working straight through mm-hmm.
Because then you're not working efficiently. So taking that time off to like cool off is super important and then you come fresh with new ideas that you probably wouldn't have even thought of if you were, you know, sitting, grinding it out. So, um, just taking a day of self-care, a hundred percent.
Something I do.
Yeah. Um, when you look at what's next and where you're going, what are you most excited about?
Ooh. I think, uh, what I'm most excited about is, you know, with Dora Mars, so it's for the business, but for myself as well is mm-hmm. Bringing on these like amazing muses, whether male, female, what have you.
They have such cool stories and I'm creating this like. Fantastic network that of incredible people to share with not only my platform, but for me to learn from. Um, so I think like in a big city like New York or, you know, uh, cities all over the country, it's, it makes that community feel smaller and more accessible and mm-hmm.
Less scary to kind of build that network and that community. So I'm excited to sort of build on that and share it with Domar, but also, like I said, learn, learn myself as well. Uh, especially the, the Renaissance people here staying in New York. Yeah. Because you guys are the tough guys.
Yeah, exactly. Um, I also, you've been doing a lot of like customer deep diving and the whole month of September, um, in the community we're focusing on dream customers.
Mm-hmm. How has like aligning with your customer helped you to see your business in a different way?
Yeah, I mean, I think when you're like running a business, you're so in your own head, like you barely, like, you kind of take time to think about what the customer would wanna see, but like, not really, you know, like you're trying to just like get things going, like trudge through things and you don't think about like their actual experience.
And so, uh, yeah. I mean, I think, you know, Kara, we had this discussion of like just picking up the phone and calling your customers. Um, a, it's great to, to talk to them just as people and as, um. You know, just getting to know them as people. I think that's something that I forgot that at Moda that we did. I was on the business development client experience team, so our whole job was getting to know our customers and understanding those needs.
And I think when I launched my own business, I forgot about that part of it. Um, and. You know it, for them, it's a chance to like connect with an actual person from the business. Like, yes, we show these great news and all that sort of thing, but like it really means something else. And you know, you're just having a one-on-one personal conversation with them.
Mm-hmm. And things you miss. Like, I was almost gonna buy that, but I didn't know if it was gonna fit. And like the return window was like. Too short or whatever. Um, or, you know, in talking to these customers, they're like, wait, actually I have all this stuff to consign with you. Like, would you want this?
Would you want that? Like, I was actually gonna talk to my daughter, or I wish I would've known you earlier. I just moved outside of New York City. It's just you're creating these kind of like personal connections with these people and, um. Now they feel kind of like friends in a way. Friends that virtual friends right now.
Um, yeah. But I think, you know, we're creating this community of muses, but we're also creating this community of people that, of clients and customers that, um, engage with the brand as well.
Mm-hmm. How important for you, um, has it been to have a group of women or girlfriends that. Um, have been on your career and now your entrepreneurial journey, whether they were with you in the, in business, or if they've just been friends, um, along the way.
Yeah, like my everything by absolutely everything. I went to an all girls school, so that community of like. Girls and now women has been sort of the stronghold of, of my life, I guess. Um, they, you know, they're doing amazing things with their career and their life. Um, and without them I, I, I, I think, I don't have the words that really describe the, the impact that they've had for me.
Mm-hmm. Um, I think I, I tell a lot of my friends like. You guys are my soulmates. Like you like my mm-hmm. My group of girlfriends. I have an amazing group of high school girlfriends. I have an amazing group of college girlfriends, and they all actually kind of interconnect as well. Mm-hmm. And, um, yeah, they are like soul mates for life, life partners, all, like 20 of them or whatever.
It's, um, but very important, very important I think. Um, like we lean on each other in the worst of times and the best of times. I think that's, that's what they're there for. So I feel really, really lucky. Mm-hmm.
What do you put in place as you're building your business and you've got everything going on?
How do you maintain those relationships as well?
So my past roommate, I, I've lived alone now for a year. My past roommate, that was one of my best college girlfriends. She's like, I've never heard someone talk on the phone as much as Lauren does. I think whether I'm like walking around doing the dishes, like unpacking from a trip, I am literally always on the phone.
First of all, I hate texting for some reason, I, I, the typos, I'm like, I, I just hate it. So I always pick up the phone and call my girlfriends. I, I, I'm an extrovert too. Like I liked, I like, like having people around. I like knowing what's going on. Mm-hmm. Um, I don't wanna mi miss a beat with my friends. I don't wanna call up and be like, God, I didn't even know you got that promotion.
Mm-hmm. Um, so yeah, I'm constantly on the phone with them. Sometimes I'm exhausted and I'm like, I gotta maybe like take a break. But then I'm like, God, I love talking so much though with them. So, um, yeah. Massive phone caller to stay in touch and, um. I do, my parents live in Arizona and a lot of my girlfriends live in California just being that I went to USC.
So, um, you know, I do go back there and like I'll make time to see everyone and there's been like a lot of weddings or babies and so that's always, that's been really fun too, to stay in touch and like celebrate everyone's moments.
Hmm. Yeah. We ask everyone on the podcast where they put themselves on the powerful Lady scale, zero being average, everyday human, and 10 being the most powerful lady possible.
Where would you rank yourself today and where would you rank yourself on average?
Oh my gosh, today I am feeling really good. I would say, um, we have like a lot of exciting stuff coming up this week and things that we've never. Done before. And I like, I'm shaking myself kind of being like, wow, this is all happening.
This is all happening, so I'm gonna go really powerful today. Um, so I'm gonna go like, is that bad to go nine, 10 for today? Because I'm gonna go there. I think, um, I think I love it. I think there are absolutely 100% days where I'm like a negative. I would say like I'll wake up and I'll be like. This didn't work out, this didn't work out.
I'm just, I'm giving up. I'm totally giving up. I have those days all the time, and I, I'm not embarrassed to say that because without having those days, I wouldn't have these 10 days.
Mm-hmm.
Um, and so yeah, I think that figure like moves constantly and today just caught me on like a 10 day. Um, but yeah.
It's okay to be a negative number sometimes and it's okay to be a 10 sometimes, and it's okay to be a five.
Mm-hmm. For sure. And um, you know, as you know, part of my coaching practice is asking about the wins. That's my first question since we last talked. What were your wins? Mm-hmm. And I remember we had a week where you said.
This has been the worst week since, you know, we had been having sessions and so we started with the wins and we got to like 18. Yeah, I remember that. And you thought it was a bad week. Um, so to me that's always a great exercise to remind everyone that even when it feels like this is the worst week we're having as an entrepreneur.
The truth is when we look, there's so many things that are still moving us forward.
Totally. Totally. And I think we, I was mentioning that earlier, like I really try to count everyone as like a big one, but sometimes like there are days you just like literally can't get there. Yeah. You're just like the bad overrides the good right now and like that's just how it is today.
And like, I'm gonna go to sleep and hope for the best tomorrow.
Yeah. For sure. Um, so for everyone that's listening and they have ideas for, you know, businesses in the fashion space or they're an entrepreneur in New York, who isn't sure, if now is the right time, what advice would you give to everyone who's thinking about taking the leap?
Um, two pieces of advice. I think you should just go for it. You absolutely should go for it and not hesitate. But with that said, I think the number one thing beyond just. You know, blindly trusting myself is I worked really, really hard to build a network. I would not be anywhere without building this network in New York City, um, through, you know, going to NYU, but also like all of the different, you know, career moves that I've made in the city.
Like, without that network, I would be nowhere. I mean, when I first was consigning, it was like. A year ago, like getting those first containers in. It was just like people I knew from my network. It wasn't like I blindly emailed people and they were like, yeah, this sounds amazing. It's like people that you know.
And so like I can't even, I again, with the girlfriends, I can't articulate how important that like building that network and it is, and that does take time, but it's so crucial. So like by the time you've got that like idea, you can go for it because you've got. Such a strong group of people that surround you.
Mm-hmm. Um, because you can't do this stuff alone, like absolutely no way. And you shouldn't because you're not an expert at everything, so you shouldn't do it alone Anyways.
No true words, right? Yes.
Yes. I don't wanna be an expert at everything. It's too much.
Well, Lauren, thank you so much. It's been such a pleasure to talk to you today.
Thank. Thank you, Kara, and I'm so glad that you gave some time for me. I know you're so busy and you're already working on a Sunday, so thank you so much and I can't wait for everyone to hear more about you.
Thanks, Kara. This was great. I'm really excited and thanks everyone out there listening.
Every business has been changed as a result of 2020. Lauren's strategic approach to Dora Mar. This year is a great example of how you can use challenges as opportunities. To recalibrate and recommit to yourself and the vision you have for your business. I am so excited to see her success, her Vogue feature, and everything else that she's been achieving.
Plus, for all of you and I out there that love fashion and shopping and would like access to what she has to sell, her product is amazing and you can't find it anywhere else. Connect, support, buy from and follow Lauren at shop. Dora Mar on Instagram and visit her website dora mar.com and that's DOR dash MAA r.com.
For more information about Lauren, this episode and more ways to connect with her, go to the powerful ladies.com/podcast. Thank you so much for listening. I hope you've enjoyed this episode of The Powerful Ladies Podcast. There are so many ways you can get involved and get supported with fellow powerful ladies first, subscribe to this podcast anywhere you listen to podcast.
Give us a five star rating and leave a review on Apple Podcast. Follow us on Instagram at Powerful Ladies, join the Powerful Ladies Thrive Collective. This is the place where powerful ladies connect, level up, and learn how to thrive in business and life. Be sure to subscribe to our YouTube page, and of course, visit our website, the powerful ladies.com.
I'd like to thank our producer, composer, and audio engineer Jordan Duffy. Without her, this wouldn't be possible. You can follow her on Instagram at Jordan k Duff. We will be back next week with a brand new episode. Until then, I hope you're taking on being powerful in your life. Go be awesome and up to something you love.
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Instagram: @shopdoramaar
YouTube: https://www.youtube.com/channel/UCdv0jMLb1pSdHsc4aVs9EmA
Website: https://dora-maar.com/
Email: info@dora-maar.com
Created and hosted by Kara Duffy
Audio Engineering & Editing by Jordan Duffy
Production by Amanda Kass
Graphic design by Anna Olinova
Music by Joakim Karud
