Episode 229: This Rancher is Reshaping the Fashion Industry | Jeanne Carver | Shaniko Wool Company & Responsible Wool Standard

In this episode of the Powerful Ladies Podcast, Jeanne Carver shares how a devastating phone call about wool sales sparked her 25-year mission to revitalize American-made wool. Founder of Shaniko Wool Company, Jeanne’s story weaves together sustainability, entrepreneurship, and leadership in agriculture. She talks about creating new income streams for family ranchers, collaborating with brands like Ralph Lauren and Patagonia, and how regenerative ranching is transforming local economies and environmental impact.

This inspiring conversation dives into what it means to lead with purpose, take bold action, and stay committed even when the odds are stacked against you. Jeanne is redefining success in business and sustainability, and her story will motivate you to take the next step in your own purpose-driven career.

 
 
 
Work on what’s in front of you. Each small step propels you forward. I didn’t have a business plan for 12 years down this road. Just begin and keep going.
— Jeanne Carver
 
 
 
 

Related Episodes

Episode 228: Hannah Jenkinson | Founder of Knitwear Brand HJK Studio

Episode 184: A Deep Dive into the Power Plant Hemp & Environmental Economics with Annie Rouse

Episode 245: The Power of Relationships to Change the World | Jean Oelwang | President Virgin Unite, Co-Founder Plus Wonder, Author of Partnering

 

Created and hosted by Kara Duffy
Audio Engineering & Editing by
Jordan Duffy
Production by Amanda Kass
Graphic design by
Anna Olinova
Music by
Joakim Karud

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Episode 230: From Donut Shop to Digital Empire | Mayly Tao | Donut Princess, Author & Brand Consultant

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Episode 228: Burned Out in LA, She Rebuilt Her Life in Peru | Hannah Jenkinson | Founder, HJK Studio