Episode 286: She Sailed Across Oceans and Then Built a Skincare Brand | Maddie Chapman | Founder of Live Sunny
What happens when a professional equestrian, yacht captain, surfer, and environmentalist decides to start a skincare brand? You get Maddie Chapman, the founder of Live Sunny, a sustainable sunscreen line born from her own needs at sea. In this episode of the Powerful Ladies Podcast, host Kara Duffy talks with Maddie about her adventurous, purpose-driven life: competing in horse shows, navigating offshore yacht deliveries, and building a brand that protects your skin and the planet. They talk about risk-taking, balancing multiple passions, redefining success, and why being “full of yourself” isn’t a bad thing. Whether you’re building a product-based business, dreaming of digital nomad life, or simply craving more freedom, this is an episode about what it really looks like to design a life on your own terms.
“Take risks. You don’t need to be perfect. If you are, you’re not pushing yourself enough. If you have an idea, go for it! ”
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Follow along using the Transcript
Chapters:
(00:02:02) Why Maddie Chapman Created a Sustainable Skincare Brand
(00:05:04) Life at Sea: Sailing, Surfing, and Sun Exposure
(00:08:00) Getting Her Captain’s License and Leading Offshore Trips
(00:11:00) From Professional Equestrian to Female Founder
(00:13:00) How Meditation Supports Her Business Decisions
(00:15:00) Running a Skincare Brand While Traveling Full-Time
(00:17:00) Leadership Lessons from Sailing and Horseback Riding
(00:20:00) Surfing Remote Spots and Building a Life Outdoors
(00:23:00) Finding Confidence as a Woman in Business
(00:27:00) What Makes Live Sunny Skincare Unique
(00:32:00) How the Community Can Support Live Sunny’s Mission
(00:36:00) Long-Term Vision for Skincare, Sustainability, and Adventure
I got into making toothpaste, deodorant, just for my own self. And so sunscreen was something that just, nothing checked all the boxes for me. They got a hold of it, people wanted to buy it. He's like, hey, people want to buy this. And I'm like, whoa, that's cool. And I'm like, well, maybe that's an opportunity to, you know, You know, step in and maybe give back to the planet a little bit.
That's Maddie Chapman. I'm Kara Duffy, and this is the Powerful Ladies Podcast.
Welcome to the Powerful Ladies Podcast.
Thank you so much. Thank you for having me here. Very honored.
I am so excited to talk to you because I look at your company's Instagram. I look at your Instagram and I'm going, what is this life that this woman has created? Because all you seem to do is hang out in tropical environments.
I'm like, how does she, Eat and take care of things and run a business by a boat. So I have so many questions about how all of this has come together and all the different jobs that you're doing. Before I go into all my questions, let's tell everyone your name, where you are, at least today in the world and all the things that you are up to.
Thank you. Well, my name is Maddie Chapman and surprisingly of all places, I'm currently in Lexington, Kentucky. And I'm actually I'm working at a horse show out here for past two weeks, so I'm out here competing and that's, yeah, one of the things that I do for work. I just want to make a list of all the things that you do.
So you're working at a competitive horse show. What else is, are the things that you do?
Yes, I'm a professional equestrian, and then I have this beautiful sunscreen company called Live Sunny. And then I am a yacht. I do yacht deliveries. I have my captain's license, so I've gotten into doing that as well.
And you surf and scuba dive and I think you based on again, I know that Instagram is not reality, but based on Instagram, I would bet that you have hacked the secret to living life. Well, do you feel that way?
I feel like for me, the key thing is balance everything in balance. Yeah. Like my background is I grew up. Yeah, in the equestrian world. And that's like a very consuming world. It's beautiful. I love it so, so much, but I think that's always a secret for me is having balance. And then the ocean has pulled me in and surfing and diving and sailing. And so if I can find this beautiful. Beautiful. I caught like my charcuterie board of things, then I'm really happy and satiated.
Well, I want to dive into your skincare company because you have a sustainable sunscreen that matters so much for people and the planet and the coral reefs. Where did this idea come from? And where was your free time to be like, Hmm, I should start a skincare company in between my yacht deliveries and my equestrian and like all the things you're doing.
So the idea came about honestly, just for my own self, just being someone who was always living in the sun, working in the sun 24 seven and being fair skinned, I was just getting fried. And then I. was aware of how bad the chemical sunscreens were for our body's health. It was known carcinogenics endocrine disruptors.
Yeah, just the list goes on of how bad the chemical sunscreens are for us. And then that led me into learning about how bad it also was for our environment and our coral reefs. And then I'm like, okay, mineral sunscreen. So I started using that and I have very sensitive skin. So it all made me break out.
And then I just was left wearing nothing, which didn't work for my lifestyle. And I got into making, you know, toothpaste, deodorant just for my own self. And just wanting to have like the cleanest possible thing. And so sunscreen was something that just nothing checked all the boxes for me. And I was like, well, maybe I can crack that one and like figure out something for myself that works.
So I led me to eight years of trial and error and just being a little mad scientist and trying lots of things up at night, researching, looking at different scientific studies. And then it finally led me into. A good formula. And at the time I had a boyfriend that was a lifeguard and he started using it around the lifeguard tower.
And then they got ahold of it, the other lifeguards and people wanted to buy it. He's like, Hey, people want to buy this. And I'm like, Whoa, that's cool. And I'm like, well, maybe that's an opportunity to, you know, step in and. Maybe give back to the planet a little bit because the writing is amazing and fun, but I don't know if I'm really helping the planet in any way. And so I saw that as a cool opportunity to have a sustainable business, maybe try to give back to the earth in some way.
Where did you grow up that you were able to, you know, follow your equestrian passions and also your seafaring passions?
I grew up in San Diego, California. So yeah, very good mix there. Of yeah, being near the ocean and then just, yeah, always having a love of horses growing up.
I'm so amazed watching your yacht delivery videos because it, again, the videos make it look like it's no big deal, but moving yachts across the ocean is a big deal. And it, it can be like, there's a lot of protocol, there's risk, there's, you have to, you're not in control because the ocean is and the weather is.
How did you get into that line of work? And Yeah, what is it really like to be doing yacht deliveries?
I got into Well, I guess I should say I got into sailing actually super randomly about six years ago. And honestly, it started with a walk on the beach with a past boyfriend talking about bucket list ideas.
And we're like skydiving and this, and then I said sail around the world. And I don't even know why I said it. Like I really wasn't thinking about it when it came out of my mouth and he's like, Oh, we could live on a boat. And I'm like, that'd be cool. And we're like, well, we should probably figure out how to sail first.
So we watched YouTube, went down to mission Bay, rented some boats, figured out how to sail. And then a friend was selling a boat. So bought that boat. And then bought a bigger boat that we could actually live on. And then I got into racing and just like got further into sailing and then yeah, continued on, got a different boat.
And then yeah, I got my captain's license and then just like, yeah, continued on to offered some deliveries. And I was like, Oh, this is like a cool job opportunity as well. And like another thing that I could do. So yeah, it's just kept going and. No, I've done quite a few. So it's been great.
And like, I don't know this world at all. So like, do you. Get told a location and they fly you out and get you there and here's the boat. Take it home type of a thing Is that is it really that simple or is there a lot more to it?
Yes and no Yes, it is simple in the fact that it's like, all right We need to transport this boat from A to B and it will it'll be in various Different types of boats. They're either like big boats, and I'll join and participate as crew on that, moving that big boat, or it'll be smaller yacht deliveries and skippering them. And so, yeah, it's, it is simple as like, hey, we need this boat moved from here to there, but then you're looking at all the logistics, weather, provisioning yeah, everything. So it definitely gets more detailed as you get closer into doing that.
What's the craziest experience you've had on a yacht delivery?
I guess as did one out of, Milford Sound, which is the bottom of New Zealand around the top to Auckland. And as we're coming out of Milford Sound, it's like very confused seas, we call it.
So it's like the currents are running different directions than the waves and then the wind is different direction. And it was on a big boat. It was like a hundred and two foot boat. And so this boat could handle that kind of stuff. But I just was thinking, wow, on these like. If I was on a small boat right now, I don't know if it could handle this just cause how big the seas were and how confused it was.
And I remember a crew member actually lost his balance and like flew across the deck and nearly went overboard. So I was like, Oh, good reality check right there.
And then with the equestrian side of your worlds, how long have you been riding competitively or professionally? And like, what does that world look like for you?
Cause there's so many parts. in that world as well.
Definitely. So, yeah, I started writing. My grandpa and great grandpa were rancher cowboy type vibe. So I'd go out before I could walk. I was always like enamored by the horses and they'd sit me up on a horse and begged for lessons. And My parents are like, no, no, it's too expensive.
We can't do that. My grandpa's like, just get her one lesson. Just get her one lesson. Got one lesson and obviously was super hooked. That was me at eight years old at that point. And the barn that I took the lesson at, they're like, well, she can work in exchange for lessons. And I was like, I will do anything.
So I ended up just working in exchange for lessons. And then Just, yeah, was full on into it and just kept that going and yeah, continued on throughout my junior years. And yeah, I even switched to like an online high school because I was so focused into the horses and just like really wanted to be the best that I can be and was competing at that time.
And then when I was 18, I went professional and then. Yeah, I kind of stayed full time in that industry until about two years ago, I would say. And then yeah, the sailing trickled in and I realized that I could always come back to that industry full time and the sailing, there's a huge world out there that I haven't seen yet.
And I would really love to go see it and experience it. And yeah, now I feel like I've got this little smorgasbord of All the things. So, yeah, it's quite nice. Now I'm just doing it freelance. And so, yeah, it's lovely.
I was going to ask if you had a traditional upbringing because the life you've chosen is not very traditional.
And sometimes it's easy to step into carving your own path because you're just following passions and it's a free spirit and it just makes sense. And other times it's like, oh, well, of course you're doing that because you have for sure. That's all you're surrounded with. If you, like, are your parents surprised at what your life looks like now?
Are you surprised at this life that you've created for yourself?
That's a really good one. I actually was thinking about that being out here at the sports show and I'm 27 years old now. And I was thinking, wow, if someone has like told me When I was like 14, what my life would look like. I'd be like, you're crazy. There's no way that that's me. And it's just so, it's so interesting to see how life unfolds and.
I don't know, when you follow your heart and just go for things, how things unfold. And my parents I would say that they are traditional in some manner. My dad is into finance and then my mom was a middle school art teacher. She just retired this year. Like, yeah, she's very happy. So I would say, yeah, they've definitely chosen, you know, traditional careers in that aspect.
Yes. Yeah, and it was, I was actually chatting with my mom last night and I was telling her about a few different things happening and show and then I had a few deliveries that got offered to me in the yachting world and she's like, never worry about you. Like, it's just. I just never worry about you and I don't think she means in the safety aspect, but I think she just, she's just like, I know you always figure it out and you just like, I don't have to worry.
And that was really nice to hear her say that.
Well, it's, it's what parents worry about, right? Of course, there's the safety element, but they're also just, can you like pay for yourself? Can you eat? Can you like, do we have to worry about you? Cause they're, they want to make sure that you can have the best life possible.
And it's like working at Maslow's hierarchy of needs. It is like, okay, are the bases done? Phew. Okay. Well, how about the next step? And it's when you, I think there's such a sign of being in alignment with things you're supposed to do when they just keep coming your way. Cause it's a good example that it doesn't have to be so hard.
to make money or earn a living and find, you know, even customers sometimes when all the things click into place and they're coming to you. Of course, we might want them faster, more often, a different speed or frequency. But it speaks to like, no, like we're, this is, this can be real. And it's just a matter of that.
Now we get to choose how much we dial it up or down.
100%. Yeah. There's a good quote. I don't know exactly how they worded it, but it's like, just start opening doors and then naturally doors will close that should close, but just keep opening doors and it kind of, I've been thinking about that a lot the past two years, and it definitely leads you kind of where you're supposed to be.
Do you ever feel stuck, like unsure if you're supposed to go left or right and when you are, what do you rely on or go back to, to help you choose?
I definitely do. I'm actually, can be very indecisive sometimes. And I always try to pull myself back to meditation and yoga. I didn't mention, but I've also taught yoga for, I don't know, since I, I guess 10 years now.
I haven't really been teaching it this lately, but yeah, when I pull myself back to my practice and kind of ground myself through meditation and I'll, I tend to find alignment that way and just connecting with myself and Not looking at what other people are doing. I think that's the most important thing.
And I think it can be challenging because of social media nowadays that sometimes we compare a lot of times, but I don't think there is any comparison. And we, as people came here to be our unique selves.
How are you finding the balance? Cause as you're moving so often, like, do you have a home base? Where is that right now?
If you do. And how are you balancing running the business with all the other opportunities that keep coming up for you?
I have a home base in san diego and Yeah, the business I kind of just keep it Luckily, it's gotten to a point where I'm able to kind of keep it flowing and not have to do quite as much.
The ball's kind of rolling already, which is really nice. So yeah, when I get opportunities or when I'm done doing a yacht delivery or not at sea or whatever, and I have Starlink, I'm like, okay, do that post now and connect with that person and do that X, Y, Z. So yeah, it definitely all kind of started to flow together really nicely.
And I imagine you're kind of a walking, talking billboard everywhere you're going, cause you're using the product as well.
Yeah, it's it's cool because I mean, I, I actually would probably freak out if I didn't have my products. That's how much I love them. I think there was one time where I was like out at sea and I had ran out of like my sunscreen and I was like, I literally can't use the other stuff.
So yeah, I definitely believe in it. So yeah.
When you think of the words powerful and ladies, what do those words mean to you on their own? And do their definitions change when they're put next to each other?
When I think of the word powerful, I think that means being bold and being full of yourself in a good way.
I've been actually thinking of those words. I've been thinking about lately when people say, Oh, that person's so full of themselves. And I was like, wait, I'm going to Isn't that what you want to be is like full of yourself, not in an egotistical way. I was like, what do you mean, not want to be full of someone else?
So when I think of powerful, I think of being bold and embodying that. And when I think of ladies, I think of the This beautiful feminine energy that we have. And I think it's our superpower, actually, and tapping into that superpower. And then when I think of those words together, I think of someone who can just take on the world and do anything.
What have you learned while on a horse? And what have you learned while on a boat?
It's funny you should say that because The more time I've spent doing both, the more I realize how similar they are. It's quite fascinating. I would say, yeah, sailing reminds me a lot of writing because it's this beautiful, powerful beast and.
you have to, you just kind of set it up and work with it and then you create space for it to do what it's meant to do. And yeah, so I think, yeah, they very much correlate in that manner and industries are also very similar as well.
And what if, what's an aha moment you've had on either a boat or a horse?
Think the, I would say probably the feeling of connection to my own self when I'm doing those things.
For people who haven't been out in the middle of the ocean on a, on a boat and who like maybe think it's like, Oh, it's too scary. I can never do that. What do you want them to know? Like what? What's out there that you can only see if you are sailing on a boat in that manner?
There's a great movie. One of my all time favorite movies called Captain Ron.
It's very much a cringe worthy movie, but it makes me laugh so hard. I show it to all my crew members when they come on board because he's just like so nonchalant about the whole thing. And he's like, if it's going to happen, it's going to happen out there. And I think that a big fear for people Stepping into sailing or thinking about offshore sailing is kind of stepping into the unknown a little bit because so much is out of your control.
And yeah, I kind of say to crew members when they come on board, when I'm doing a safety briefing is there's things that we can control, which is. Being clipped in at night and like preventing yourself from falling overboard. That's something we 100 Can prevent and then there's things we can't prevent like the boat sinking if we hit a whale or a container We can't always prevent that that's out of our control.
So knowing what to do in those situations yeah, so I think the stepping into that fear and then realizing that it's don't know. It's I don't want to say it's not a big deal, but, but at least like, say you're like for me, I'm from San Diego. And so I started out by sailing in San Diego and then I, I did some sales up and down from San Francisco to San Diego.
And it really is just. It's kind of the same thing, you know? And then I went to Mexico and it's like, wow, it feels like so scary. It's a new country, sailing there. I don't know it. I don't know these anchorages, but it's really just the same thing. And then, so mind over matter, I'd say.
Does it make you realize how united everything really is? Like that we make up the fact that it's not united often?
100 percent Yeah, definitely.
So you've also had some incredible trips where you've gotten to just pop over to a tropical island for a couple of days and surf because the weather wasn't good enough to keep going. How often do those fun side adventures happened?
Or were they really all planned?
I would say some were planned and, and some weren't, I would say the idea is always there. Yeah. Yeah, I for me, sailing is so fun because I surf and so combining those things, which is actually very challenging because they are very opposing. You want, you know, no swell, no storms when you're sailing.
And then when you're surfing, you want there to be like some activity in order to surf waves. So trying to have them be in balance is really cool. And yeah, the fact of like sailing somewhere and then being able to jump off the boat to these remote waves is just the biggest treat ever, especially San Diego's real crowded these days for surfing.
So you just step off into this gorgeous, perfect wave and it's just feel so untouched. So I would say the intention is always there. And then sometimes. As it lines up and sometimes it doesn't and I've had times to where I've encouraged my crew to like, oh, let's wait another week. We thought the swell would be here in this Anchorage and the swell didn't show up and I'm like, do we wait it out and hope it shows up here in a week or do we keep moving?
We only have so much provisions with us. So always coming to a group decision and then sometimes you get lucky and sometimes you don't, but it's fun when it lines up for sure.
Yeah. And it just seems so magical to just. Like you said, just be able to jump off and go catch a wave and hang out and dive. And that, when I think of like wanting, like why I want to be on a boat is so I can do all the other things that the boat allows and yeah, it's just like it, seeing it all come together.
It really is like, wow, that. That was the universe. Thank you. That wouldn't have happened otherwise.
100%. Yes. Yeah. All these things have to come together and yeah, it's incredible what it does. There's definitely been places where I'm just like jaw dropped and I'm like, this literally exceeds what I have dreamt.
I didn't even know this existed, you know, in this capacity.
Well, and I, that must change your scale of what you start asking for at this point. When, when your expectations are exceeded. How has it made you ask for bigger things or try to create bigger since then?
That's a really good one. I've actually, I was overhearing some friends that I was with, they were like starting, they had a little startup business that they were starting and they were chatting with someone that was Had more life experience in them.
And she was like, no, no, think bigger. She's like, you need to think bigger than that. I was like surprised because the numbers he was saying were really big. And so I was just like, whoa. And I was like, that is so true. Really? All it is, is our mind limiting. Like we just think, oh, well, this is like, that would be cool.
But really you could times that by 10 or 20 or a hundred. Yeah. Yeah. And think, yeah, just anything is possible. And yeah, remembering that something that you've thought of, maybe think of it even times 20.
I work with a lot of clients on my, you know, have it all method and, and pushing them to really look at not compromising cause we're so good at compromising or accepting less than what we really want. You seem to be such an example for how to have it all. Where is your all working and where is your all have some room to expand?
My all is working by, I've been really opening myself up to lots of different opportunities.
And so I feel extremely grateful that I've been receiving a lot of different opportunities from a lot of different places and it feels really good. And I've kind of shifted more into Prioritizing myself at this time and really focusing on the things that I want to create. So that has been, yeah, really nice.
And then as far as where I'm limited or kind of want to grow a little bit more is at the same time, as much as I love the fast pace of everything and how quickly things are shifting and going. It's important for me to sometimes slow my mind down and allow it to be present to like really lick the ice cream off my arm as it's melting, you know, so to speak.
So yeah, allowing myself to just really be here in the moment, even though these wonderful things are like continuing to line up ahead, which is cool.
How have powerful women and of course, perhaps some powerful men shifted your trajectory, helped you along the way, made a big impact on you.
I have a dear friend that I met on the docks on my second boat.
I remember this sweet older gentleman. His name was Mr. Yearly. He's like, he was in his late 80s and he had a boat next to me. And he's like, there's someone I want you to meet. And in the sailing world, I want to say, someone will probably correct me, but I heard that there's a statistic as 1 percent is females within the yachting industry.
Wow. Which is crazy. The percentages were just crazy. And I met Michelle is her name, and she had this big 45 foot Beneteau in the harbor, and she is, she's done professional surfing, and she was running her own ship, literally, and I was just like, Oh my gosh, there's other people out here that are like doing this, and like, just sending it, and not looking at like, what's normal, and not to mention, she's also A super spectacular nano engineer as well.
So she just like, yeah, so inspirational and the way she carries herself is so beautiful and she really respects herself and she knows her value. And so she's definitely a powerful lady that I admire very much. And that dear, dear friend of mine. And then yeah, I feel like the environment, surfing, for instance Sailing.
A lot of the industries I'm in are mostly men. And I kind of like it in a way because it's pushed me to, like, keep up with the guys. Maybe I also have an older brother, so I feel like that, that's definitely pushed me a lot. I tend to think about the person I would be if I didn't have my brother. And yeah, I definitely wouldn't be going for things if I didn't have him constantly pushing me to, like, do more and do better and keep up with him in that manner.
When you look at what's next for you, what are you working to manifest and create in either the rest of 24 or even through to 25?
There's definitely going to be more sailing. A bit bigger boats that I'll be doing deliveries on, which is exciting. And there's a few more horse shows that I'll be going to, which I'm very excited about.
And then, expanding with Sunny, and I'm also looking to get a new boat for myself out in South Pacific area of the world, and I'll want to do surf charters off of it. So, I'm bringing people out, and I want people to experience All that wonderfulness and I want to be able to share it with others because it's just so transformative to see people when they, when I've had other crew members on my personal boats and the impacts that it's made on their life.
It's just so beautiful to watch. So yeah, that's what's in the near future. And then yeah, hopefully bringing Live Sunny to the Australia and New Zealand side of the world as well. Did you live there for a little while? , yeah, I was kind of bouncing around between New Zealand, Australia, and then areas throughout the South Pacific for about six to eight months.
Yeah,
big fan of it over there.
Yeah, yes, not a bad place to hang out and spend some time.
When you go back to like eight year old you, or even 16 year old you, 20 year old you, what would you want to whisper in her ear that you now know?
I would want to say, take risks, because that's the only way that you're going to achieve something and push the limits is by taking risks. And that you don't need to be perfect, and in fact, if you are being perfect, then you're not pushing that boundary enough. And there's one other thing that I had to say about that.
Oh, and there's also not a certain age that you have to be in order to achieve or try anything. There is literally no age limit. I'm frame or limit or anything. So if you have an idea, go for it.
You're moving around so often with all the different things you're doing. You mentioned meditation and yoga. What other routines do you bring with you everywhere you go? So you have a routine that feels like you.
Definitely my skincare routine. It's definitely my little time. And it's gonna sound so silly, but I love just like, after I wash my face, just like, putting my face in the towel and just having that moment.
I don't know, something about it just feels really, really nice. And yeah, continuing to meditate feels really good to me. And I think just having time to kind of, I'm love being around people and socializing, but at the same time, also having a little bit of quiet time to myself and to reflect internally.
If I have an instrument with me, normally I try to bring something like a ukulele or guitar is like kind of my time as well.
I'm picturing you now at the airport going on like a yacht delivery and it's like your wetsuit, your surfboard, the guitar, the yoga mat, like I just imagine there being all this stuff like attached to you as you're like, I'm ready.
Genuinely. Yeah. It's actually very entertaining. And to see me at the airport more because I just stuffed my surfboard bag with like at least two boards And I just put all my gear in there my fallies my extra tufts Multiple wetsuits because yeah, I was in a lot of different climates on that like big stint People are like what is in that bag?
I'm like, I swear it's surfboards and just gear.
So I go am very proud to have a pair of extra tufts myself. Oh, wow. I'm impressed. Thank you. Yes. I dated a guy from Juno and when I went up there, he's like, wait, you need extra tufts. You can't leave without a pair and I still have them. And they're one of the, like made in the USA versions, which probably says how old they are, but they are still kicking.
Yeah.
That's epic. They're such good boots. I Everywhere they literally have been with me everywhere. Yeah, you just can't go wrong. I even had some friends when I was in costa rica was at a surf yoga retreat working down there for a moment, and she brought them like through the jungle and I was like genius.
I didn't think about that for jungle activities. Yeah.
Well especially when you learn all the tricks about like cutting them down like as they wear out. They basically just, you keep chopping off the shaft of the boot and it becomes a clog at the end before you get rid of them, like you really wear them all the way through.
So it's really common in Alaska that people have like five different pairs all at different levels of height and everything else.
Oh, that's incredible. Oh my gosh, so cool. Yeah.
You're like, I know how long you've had those extra tufts. Yeah, exactly.
You know, we are such a powerful, connected community here. What is something that you are trying to manifest, to do, what do you want, what do you want to ask this group for, how can we help?
I I would say, I don't know, is this help in reference to like with me and what I'm doing or is like the group and helping the group.
You, you, your businesses, whether it's you want a chocolate chip cookie recipe, or you want, I don't know, a CPA, whatever you want.
I think just knowing that there is. A lot of powerful ladies out there and that are all, you know, cheering each other on means so much to just feel like you're not alone. Also feels really nice. Yeah. Just feeling that support feels so wonderful.
There are days when It's hard running a company called Powerful Ladies because I don't want to be powerful today, right?
And one of the things I do, which I actually learned from a trick from Peloton in one of the classes, but I'll stand up with my hands out to my sides and act like I'm holding hands with people. And I just take that second to think about, Everyone who's been on the podcast, all of the clients I work with my, like, just all the amazing people who I know are doing everything they can to make the positive impact and be the light for other people.
And whenever I do, like, it's such a powerful practice to get over myself for one, which is often what we need to do. And just to your point, remember that we're not alone because You know, choosing a path of your own design often feels really lonely. But there's a bunch of crazy ones out here that just like you, we've all decided, like, we're going to do it our way.
Yes. Yeah. 100%. Yeah. Yeah. It feels like a lonely a lot of times because it's unique, but there's a lot of other people out there carving their own path as well. And yeah, knowing that we all have each other's backs just feels so good.
What is a or who are who are people right now that are really inspiring you and pushing you to kind of do more or what's next?
Would say, yeah, once again, my friend Michelle she's, I've been just so ecstatic for her because she finally just decided to cross the Pacific and just sent it and she didn't have really any offshore sailing experience either. And she's just like, that's where I want to go. And she just fully sent it and she's out there.
Having the time of her life. So, yeah, every time I think about her and her boyfriend out there right now, I just start grinning because I'm just so happy for them. When I'm home in Encinitas, I have a lot of long time friends there since I grew up there. And there's been different people moving in and out, and So a lot of people I know, and I have like quite a healthy friend group, you know, a big friend group of people, but there is new people moving in and out of there and people that have gotten reconnected with and a lot of them are entrepreneurs and they just think bigger.
And so it's been really fun to surround myself with them some of the times and just expand my mind and think, wow, I actually never thought of that or I never thought of it in that way. And yeah, unlocking my mind. I think it is. really fun to just, yeah, think outside the box more and don't ever be in the box.
I have been watching the Olympics when I'm out here. And if I ever feel like I'm kind of like my mind's not exactly where I want it, it's fun to see those guys in the Olympics because they're just in this insane flow state with themselves. I feel like that. Yeah. Unlocking that is so cool.
And, and I think it's also so interesting to see how the different athletes That zone for them can look so different.
Some people seem like they're very like internal focused with it within others are able to be really relaxed about it. But the second they get into their space, it's like, you see the switch happen. And yeah, it's, it's a good reminder to no matter how much we're pushing ourselves. I think that there it's easy to fall into a space where that level becomes our new normal.
And because we're operating at a different level than maybe the people around us, we forget that we still have so much room to go. And I've really been taking this time of the Olympics to ask myself, where am I being lazy? Where am I playing small? Which I think it's just a fun conversation to have anyway.
Yes. Yeah. 100%. Yeah. That's a quote that I think of frequently is playing small does not serve the world in any way. And I try to remind myself that one daily. That's so true. It really doesn't help anyone, you know,
I'd love to come back to your sunscreen. Let's brag about it. Tell people why it's amazing. What's in it. Like, why are they going to fall in love with this product?
So live sunny is very unique in the fact that one, it's all natural. Everything that can be organic is organic and also sustainably sourced. And it's very unique in the fact that it is non pore clogging. So if you have very sensitive skin, like myself, it's not going to make you break out unlike the other mineral sunscreens.
I can get really nerdy and chemist here. Sure. Okay. A lot of people are aware or becoming more aware of hoofers we call it. So it's polyunsaturated fats. So a lot of people are saying seed oils are really bad for you to take internally and on your skin and the reason being is that it's less stable so They can oxidate quicker.
And so when it's exposed to sunlight it oxidates. So that's the reasoning behind the seed oils so that's Low, but also it's non comedogenic those oils. They're really good for your skin And they don't make you break out and things like that and then on the other spectrum of that you have things like coconut oil Which is super heavy on your skin.
It is very stable oil You have beef tallow also on that side and yeah, very stable, but it is highly comedogenic It will clog your pores if you have sensitive skin And so Live Sunny is very unique in that I've worked very hard to figure out this happy medium between the two. So, breaking out, and you're also, obviously, the point of sunscreen is to protect your skin.
So, not have it oxidating on your skin. And then everything is 25 percent non nano zinc oxide, so that's the safest form of sun protection for you and the planet. It's the max allowed in the U. S. as well. So, you're getting maximum protection all the ingredients. You can easily pronounce and you could even eat if you wanted to.
And then on top of it, there's superfoods in it. So it just adds to this wonderful mix for your skin. And I have tinted and non tinted options. But for base, for face and for body, and then also some lip balms and serums as well.
And are these all being made in a kitchen? In a lab? Where are you doing all of your production?
Yeah, production is in San Diego in a kitchen. And yeah.
No, it's so cool. I, I'm nerding out about like, what your supply chain must be and how long it's taking and your lead times. Like, that's my background. So I'm like, Ooh, and how does that work? But I don't know that everyone listening cares. But like having a product based business, especially when you're living a semi nomadic life can be really hard because you have to be in one place to make it, to store it, to be shipping it out to customers.
And it's interesting to see how you're bringing all of your worlds together. And it seems like you, I'm sure it doesn't feel like this often, but it feels like you've got a good flow going between all the things that you care about. What do you see as the future for? You know, for live sunny. And where do you want to see it expanding into?
Yeah, for Live Sunny, I would love to see it being offered on in other areas of the world. Yeah, it's fun that I'm able to travel to these places and kind of see what is offered. And I think just a lot of these places, oh, this would do so well here. And oh, I would love to share this with these people.
So for me, yeah, kind of, It's getting to that next step in the business to where I'm able to keep up with that sort of demand if I share it in further places of the world. So yeah, that's really exciting to me to think of all the opportunities to share it with more people and help people. At the same time.
So for everybody who wants to buy some products, connect with you, support you, get on the next yacht with you, where's all the places they can find, follow, and buy from you.
As far as sunscreen goes, I have a website called live sunny sunscreen.com. You can order there. I ship worldwide and then follow on Instagram at live Sunny sunscreen as well.
And you can stay up to date with Yeah, where we're at, what we're doing new products. All that fun stuff deals as well. I offer most of my deals on there. And then if you want to get salty and hang out on a boat yeah, get your toes wet, or just want to chat about, you know, Anything. I'm more than happy to chat about it.
My Instagram is Maddie Summer Chapman and yeah, would love to help in any way that I can for people looking to get out on the water or just go for something in general in life.
Well, I am so thankful that you are a yes to me and to the powerful ladies and just thank you for inspiring me as I was, you know, Preparing more deeply for this call today.
I was going back through some of my favorite posts of yours. And I'm like, I need to have more adventure in my life. It has been low on the adventure scale this year for a variety of reasons, but it just reminded me of like pushing more. And the guests I had prior to you is this nomadic digital nomad who's teaching other people how to do it.
And so between the two of you back to back, I'm like, That's it. We're selling everything and we're moving.
But really, thank you. Yeah, exactly. Thank you so much just for what you're doing. And I, like, you're not alone. You're seeing, and it's so appreciated that you're sharing it with us. And all the ways that you do. So thank you.
Oh, thank you. Thank you so, so much for having me and it's been a blast.
All the links to connect with Maddie, her yachting adventures and live sunny are in our show notes at the powerful ladies. com. Please subscribe to this podcast wherever you're listening and come join us on Instagram at powerful ladies. You can connect directly with me at Kara Duffy. com or Kara underscore Duffy on Instagram.
I'll be back next week with a brand new episode. Until then, I hope you're taking on being powerful in your life. Go be awesome and up to something you love.
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Episode 165: A Powerful Conversation Series - Conscious Entrepreneurship & Environmentalism
Instagram: @maddie.summer.chapman & @livesunnysuncare
YouTube: @maddie.summer.chapman
Website: livesunnysunscreen.com
TikTok: @maddie.summer.chapman & @livesunnysuncare
Email: Livesunnysunscreen@gmail.com
Created and hosted by Kara Duffy
Audio Engineering & Editing by Jordan Duffy
Production by Amanda Kass
Graphic design by Anna Olinova
Music by Joakim Karud
